In order for existing and potential customers to view your web site, you need a “web host”.
Our hosting partner is based in Australia, which is important for reasons other than just supporting our local economy.
The closer the web host is to your client, the fewer “hops” is required to send information back and forth. Less hops means faster download times for your visitors, and speed is very important when it comes to the web.
Search Engines like Google, Bing and Yahoo, use the location of your web host, among other indicators, to determine which “local” search engine to list your web site. If, for example, you are hosted in the United States, you may not show up on Google Australia searches, which is the default for searches originating in Australia.